Many precision parts processing enterprises have network promotion or offline marketing activities, the money invested a lot, the traffic has also gained some, but the transaction is not ideal, where is the problem? So, precision parts processing how to improve the conversion rate of inquiry customers? Simply put, to get effective traffic is to make your product, at the right time, the right place, meet the right people.
When we can attract the effective traffic, we need to do an action: integrate these external effective traffic, that is, prospective customers.
Through the "internal work", converted into their own customers, is a process from the outside to the inside.
Without a high conversion rate, more traffic is just a sigh of relief.
A simple example: when a customer comes to you to ask the price of cnc precision machining, your price is much higher than the peer situation, your business people should answer how?
If you say the price directly, basically there will be no next step, because: if only look at the price does not look at the value of words, our prices are much higher than peers. The customer who asks the price directly is the customer who asks for the price. At this time, the correct approach is not to say the price but to discuss the needs of the customer.
In the face of different precision parts processing customer inquiries, we have to have different response strategies, different words, in order to understand the customer's true ideas and demands, so as to provide different solutions:.
1: Provide a variety of options, avoiding the main issues, with value to prove your products.
2: Filter your target users with easy-to-answer questions.
Not every customer is your target customer, the number of customer service is limited and you need to leave time for your target customers, so you also need to reverse the discourse to determine whether your customers belong to the target customers.
3: Simulate scenarios for corresponding pain point stimulation.
You need to dismantle the user's main needs step by step through the discourse, simulate it again in the customer's situation, meet the customer's pain points and solve his needs. Whatever he asks, you can answer and deliver the value of the product, which is a quality that a business person with a high conversion rate should have.